E‑commerce for Women Underwear store Tribuna
The company is a manufacturer of women's underwear.
The project overview
The company is a manufacturer of women’s underwear. They provide wholesales and has brand’s stores.
Website design was outdated and didn’t fully respond to business & user needs. Client decided to update the experience of user profile and add a new section to the website dedicated to new collections coming.
Goals
Redesign website and improve user experience of personal account functionality.
My role
- I defined & analyzed requirements and scope
- Delivered mocks for different screen sizes
- Presented solutions to the client
Results
Company wanted to present their new collection on the website, so i proposed to create a smart look book constructor and delivered design for any elements that could be used as a lego parts. Lookbook provides not only marketing photoshoots & video of new collection but also the catalog items.
Analyzing most useful & popular links on the website, I redesigned main page with providing information that will respond to user needs.
The pages of user profile were also redesigned.
